John Lewis Entertainment Group is an entertainment and public relations firm developed to create strategic breakthrough PR and event programs that get our clients noticed. Based out of Las Vegas we are the innovator of what we like to call, progressive thinking. The provided value we bring to our clients is demonstrated through brand awareness with celebrity hosted fashion shows and events, red carpet press walks and unique personalized parties. We obtain results and excellence through the following Core Components:

Fashion:
We bring fashion brands to the public. We let the public see real, live runway shows and fashion events, which in turn let the public see the product in a completely different environment than what they are accustomed to seeing at the store. This also enables venues to have the ability to associate and link themselves side by side with great fashion lines, ultimately giving the venue credibility.

Celebrity:
By attaching a celebrity or influential public figure to a client, we create powerful branding tools to build public recognition surrounding the brand. Celebrities bring credibility and that is what attracts the public. Celebrities and leaders attract fans and by connecting them to a brand you gain their loyalty. When you have loyalty you help your brand become and stay successful in the market.

Promotions:
To be successful you need mass exposure! We ensure this through our various departments by designing and executing campaigns to generate such exposure. Through street teams, e-marketing, flyer distribution, strategic communications and positioning, we promote your brand to its ultimate potential. Bottom line, we bring bodies to the event.

Public Relations:
In order for a brand to truly reach its full potential it must establish a deliberate, planned and sustained public relations effort to institute an understanding of the brand to key editors, top publications and most importantly its key demographic. Through product placement, celebrity photographs, online hits, live radio broadcast, television coverage and event exposure we obtain the necessary press the brand deserves.

JLEG Brand Clients:

• Affliction • Anthony Franco • Antik Denim • Bebe • Caprice Lingerie • Christian Audiger • Custo Barcelona • Ed Hardy • Emporio Armani • FashionTV • FHM • Fornarina • History Clothing • Hugo Boss • Jive Records • Kelly Nishimoto • Kenneth Cole • La Perla • Le Doux Swimwear • Lei Marco • Make-A-Wish Foundation • Monarchy • Penthouse Lingerie • Pride Fighting Championships • Rock and Republic • Sean John • Sheiki Jeans • Sony/BMG • Speedo • Stronghold Denim • Taverniti So Jeans • The Ultimate Fighting Championship (UFC) • Tsubo Shoes

A few of our venue clients:

• Abyss New Jersey • ALLCITY Live Reno • Body English Las Vegas • Borgata Atlantic city • Duvet New York • Fever Atlanta • Ghostbar Las Vegas • Glass South Beach • Hotel Victor South Beach • Jet Las Vegas • Light Las Vegas • Mansion South Beach • Marquee New York • Moon Las Vegas • Myst New York • MIXX Atlantic City • mur.mur Atlantic City • Nikki Beach • Opium Garden South Beach • Pangaea Hollywood, FL • Playboy Club Las Vegas • Prive' South Beach • Pure Las Vegas • Rain Las Vegas • Scores Las Vegas • Sky Bar Chicago • Tao Las Vegas • The Grand New York • And many more…

If you are interested in booking a special event for your establishment, you can directly email Marketing Director John Lewis at lewispromo@hotmail.com for further questions.

SHEIKI JEANS

JLEG Apparel Division is proud to present our partnership in the hot female line SHEIKI JEANS. The perfect cut for the perfect woman.

To check out our latest line "Spring 2008" please take a look at www.sheikistore.com
KINGS REIGN & LOS DOS
Look for the launch of our mens line KINGS REIGN and our Jewelry line LOS DOS and February's Project and Magic show.

THE LEADER IN ENTERTAINMENT.
John Lewis Entertainment Group
Special Events, Public Relations, and Marketing

Hi friends,The short version about John Lewis. He was born in Honolulu, Hawaii and now resides in Las Vegas, Nevada. Although recently retired, he has been a professional mixed martial arts fighter and champion for over 11 years and owns the biggest martial arts academy in Vegas fro 12 years and still going strong, J-Sect Jiu-Jitsu. Mr. Lewis has coached and trained the biggest names in MMA history such as Chuck Liddell, Tito Ortiz, Randy Couture, Maurice Smith, Rico Rodriguez, Kevin Randleman, Matt Linland, Marvin Eastman, and many, many more.

John Lewis is one of the leading event coordinators and marketing experts’ nation wide with more than 18 monthly events in Las Vegas, Miami, Atlantic City, Reno, Atlanta, New York City, and more. He has worked extensively as a member of mega companies such as the N9NE GROUP (www.n9negroup.com), PURE MANAGEMENT GROUP (www.purethenightclub.com), and the OPIUM GROUP (www.theopiumgroup.com) with promoter & real estate guru MICHAEL CAPPONI (www.michaelcapponi.com). Currently John Lewis is the Director of Marketing and Entertainment for Nikki Beach International and heading up the new Nikki Beach project in Reno, NV along with Director of Operations Vic Sutter. (www.nikkibeach.com) (www.myspace.com/nikkibeachreno) September 8, 2007 look out for their newest very upscale and exclusive Rock & Roll/Nightclub venue, "ALLCITY LIVE" which will be located in the Grand Sierra Resort and Casino Reno/Tahoe.

If you ever need table reservations for any of the following mega clubs such as:

• Body English Las Vegas
• Ghostbar Las Vegas
• Glass South Beach
• Hotel Victor South Beach
• Jet Las Vegas
• Light Las Vegas
• Mansion South Beach
• Marquee New York
• Moon Las Vegas
• Opium Garden South Beach
• Pangaea Hollywood, FL
• Playboy Club Las Vegas
• Prive' South Beach
• Prince's new 3121 Las Vegas
• Pure Las Vegas
• Rain Las Vegas
• Scores Night Club an Cabaret Las Vegas
• Tao Las Vegas
• Tryst Las Vegas

www.myspace.com/johnlewisband

A FEW JLEG SPECIAL EVENT INVITES